9/1/2023 0 Comments Tennessee whiskey brands![]() With the exception of anyone who has lived long enough to claim to be a centenarian, this is the first time consumers are able to see a 10 year age statement prominent on a Jack Daniel’s bottle in their lifetime. While 10 years isn’t always a big deal in the world of whiskey, for Jack Daniel’s it certainly is. However, unlike the much higher proof Single Barrel Barrel Proof, the consistency from bottle to bottle for this limited release truly allows it to stand out in the Jack Daniel’s family. I wouldn’t say it’s the best Jack Daniel’s I’ve ever tasted, as I’ve had some fantastic barrels of their Single Barrel Barrel Proof (along with some not so good ones). While it still contains the base notes found in standard Jack Daniel’s, and is only 3 proof points higher than Jack Daniel’s Single Barrel Select, the additional age combined with slightly higher proof results in a drastically richer sip. ![]() This, combined with its age and aging location, results in a rich pour that makes it stand out amongst its siblings. While they’ve clearly bottled much higher, as can be seen with Jack Daniel’s Single Barrel Barrel Proof, being bottled at 97 proof represents a first for the company. The third piece of the uniqueness puzzle is proof. This has a pronounced impact on the flavor profile as both drier and richer notes can be found throughout. For the 10 year edition, the company first rested barrels on the top floors for 8 years before moving them to lower levels to complete their aging. According to Fletcher, standard Jack Daniel’s barrels are typically a mix of hundreds of barrels pulled from all levels of their 90 barrel houses, while single barrel select products originate from the top floor only. Where the barrels were pulled from to create this new expression is another major element that adds to its uniqueness. This 10 years of aging is much longer than the brand’s norm, which usually sees their standard Jack Daniel’s Tennessee Whiskey being aged for about 4-5 years and their Single Barrel Select Jack Daniel’s Tennessee Whiskey being aged for about 5-7 years. The fact that it took them this long to reintroduce this more standard age statement is mind boggling when you begin to think about it. Jack Daniel’s hasn’t produced a 10 year age stated whiskey in over a 100 years. ![]() ![]() Jack Daniel’s 10 Year has three main traits that allow it to stand out among its siblings in the company's product portfolio - age, aging location, and proof. After distillation, Jack Daniel’s Tennessee Whiskey undergoes what is referred to as the ‘Lincoln County Process.’ Jack Daniel’s allows its whiskey to drip for six days in 10-foot vats, passing through charcoal that was made by burning maple wood that had been impregnated with 140 proof Jack Daniel’s whiskey, before being put in new charred oak barrels for aging. According to the press release, “The 10-Year-Old bottle design is also inspired by the brand’s history, featuring a hand-drawn iteration of the original cartouche that appeared on Jack Daniel’s aged-stated bottles a century ago.” While not officially labeled bourbon, most of Jack Daniel’s whiskeys meet the criteria required to be called a bourbon. Due to low yield, the company assumes that they were able to put out approximately 24,000 bottles for this release. According to Master Distiller Chris Fletcher, the limited edition release was composed of a little over 200 barrels for the inaugural release this year. ![]() Jack Daniel’s 10 Year Tennessee Whiskey is the iconic brand’s first 10 year aged-stated whiskey in more than 100 years. ![]()
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